IBM has shared plans to expand its global efforts to deliver greater energy efficiency to businesses facing skyrocketing energy costs, environmental concerns and corporate sustainability requirements.
The company introduced new services, technologies and financing to help enterprises bridge the gap between the mandate for Chief Information Officers (CIOs) to build “greener” technology infrastructures that can meet growing business requirements and the desire of Chief Financial Officers (CFOs) to realize rapid financial benefits from such investments.
This week’s announcement comes one year after IBM launched Project Big Green and committed 1 billion dollars to deliver technologies that help clients dramatically increase the level of energy efficiency in their data centers.
The second phase of Project Big Green intends to drive greater advancements in energy efficiencies by making data centers more flexible in matching information technology (IT) needs to capital and operating costs.
“Since we announced IBM’s Project Big Green a year ago, we've engaged with thousands of businesses, governments and educational institutions around the world to help them address critical energy challenges in their data centers,” said Mike Daniels, senior vice-president and group executive, IBM Global Technology Services.
“In the second phase of Big Green, we're unveiling the most advanced green technologies and services to help clients become much more efficient in how they consume and pay for energy, not only in their data centers, but across all of their operations.”
According to the EPA, energy costs for data center environments are doubling every five years and the American Society of Heating, Refrigerating and Air/Conditioning Engineers expects technology densities to increase by 20 times in this decade. With roughly 60 % of the capital costs and 50 % of the operational costs of running a data center being energy related, the ability to design, construct and activate a highly energy efficient data center has become a business imperative.
To meet that imperative for both the CIO and CFO, IBM is introducing modular, energy-efficient data center designs available anywhere in the world.
Designed to power businesses ranging from large global enterprises to small organizations in remote areas, the new modular data centers can reduce energy consumption by as much as 50% according to IBM.
The new portfolio includes: Enterprise Modular Data Center (EMDC), Portable Modular Data Center (PMDC) and High Density Zone (HDZ).
IBM has also unveiled new software for its storage virtualization system, the IBM SAN Volume Controller (SVC) 4.3. The new SVC 4.3 software aims to significantly improve the flexibility and responsiveness of IT infrastructures by creating consolidated, virtual pools of information across
In addition, IBM is announcing three new energy efficient services to help clients with data center storage and virtualization needs. They include: IBM Server Optimization & Integration Services for VMware server virtualization, IBM Storage Optimization and Integration. |